Class 12 Marketing CBSE Questions & Answers

Class 12 · Marketing

This is Business Studies class 12 Marketing CBSE Questions & Answers. There are 15 questions in this test with each question having around four answer choices.

Questions & Answers

1
The word ?Market? has come from the Latin word _____________
  • A
    Matico
  • B
    Marcatus
    Correct
  • C
    Marketio
  • D
    Marketo
2
The Basic role of marketer is to ________________
  • A
    Advertise only
  • B
    Sell the product
  • C
    Earn more and more profits
  • D
    Identify a need and fill it
    Correct
3
Scope of _______ is limited but scope of _________ is wider
  • A
    Selling, Marketing
    Correct
  • B
    Selling, Manufacturing
  • C
    Marketing, Publicity
  • D
    Marketing, Selling
4
_________________ Activities start after the product has been developed
  • A
    Selling
    Correct
  • B
    None of these
  • C
    Publicity
  • D
    Marketing
5
Which of the following is not a function of marketing?
  • A
    Marketing planning
  • B
    Bending the customers according to product
    Correct
  • C
    Gathering and analysing market information
  • D
    Product designing and development
6
SWOT Analysis is a strong part of __________________
  • A
    Marketing
    Correct
  • B
    Selling
  • C
    Publicity
  • D
    None of these
7
Which of the following starts from (starting point) factory_____________
  • A
    All of these
    Correct
  • B
    Selling concept
  • C
    Product concept
  • D
    Production concept
8
Which of the following is concerned with the ?Quality performance of a product?
  • A
    Production
  • B
    Marketing
  • C
    Product concept
    Correct
  • D
    Selling concept
9
Marketing mix is the set of the ____________
  • A
    Production tools
  • B
    Selling tools
  • C
    Publicity tool
  • D
    Marketing tools
    Correct
10
Which of the following is the part of marketing mix?
  • A
    Place and Promotion
  • B
    All of these
    Correct
  • C
    Product
  • D
    Price
11
Under marketing mix which of the following is not a part of ?Product? :
  • A
    Design
  • B
    Quality
  • C
    Brand Name
  • D
    List price
    Correct
12
Which of the following is not concerned with the ?Price??
  • A
    Advertising
    Correct
  • B
    Margins
  • C
    Discounts
  • D
    List price
13
Which of the following is not a part of ?Place and Promotion??
  • A
    Advertising
  • B
    Sales Promotion
  • C
    Personal selling
  • D
    Warranties
    Correct
14
Providing information to the customers about product, its features and quality etc., are part of :
  • A
    Pricing
  • B
    Production
  • C
    None of these
  • D
    Promotion
    Correct
15
Which of the following is a brand name?
  • A
    Nike
  • B
    Woodland
  • C
    All of these
    Correct
  • D
    Asian Paints